2015 Peugeot 408 First Look
Peugeot launches the Peugeot 301 in China and accelerating its development in the largest automotive market in the world.
Peugeot took the opportunity of the Canton Guangzhou Motor Show to launch the Peugeot 301 and announce the arrival of the new 2008, sales of which will begin in April 2014 by way of introduction to the opening of the motor show 21 November officially launched Peugeot Peugeot 301, at a national launch convention that brought together more than 1,000 guests from the press and the dealer network to stage the Asian Games in Guangzhou on November 19 with the launch of the Peugeot 301, built the Wuhan plant, Peugeot is expanding its range with an affordable and satisfactory product that meets customer expectations, focusing on practicality in use, multi-role capability and a rational approach in this way, Peugeot plans to continue its strong acceleration in China.
PEUGEOT 301 supports all contemporary elements Brand It was adapted by the close collaboration between design centers in Velizy France and Shanghai to create a consistent and coherent whole, so as to meet the specific requirements of Chinese customers.
With this new launch, Dongfeng Peugeot now offers the most diverse range ever offered by the brand, to feed his aspirations for growth, the brand's development plans and its dealer network.
The Peugeot 301 is a car that epitomizes the harmony that exists between global branding strategy and Peugeot Dongfeng Peugeot development for the Chinese market.
The Guangzhou International Motor Show is the second most important car show in China, after Beijing and Shanghai, which alternate from one year to another.
Again this year, Dongfeng Peugeot will create a sensation with the revelation of the Peugeot 2008, built locally in Wuhan, which will be launched in April 2014.
On a stand 1190 square meters with 14 cars, Dongfeng Peugeot exposes the youngest and broadest lineup ever in China, an expression of French allure complete vehicle offering 301 307cross, 308, 408, 508, 3008 and imported in 2008, 4008, 308 and RCZ CC vehicles.
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