RAW: Chinese cars shine in Cairo Automech Formula car show
Wey, the second brand in China after Haval Great Wall Motors.
For many years, the automotive sector has been very static, it is easier for a brand Callera favor and disappear as happened to Rover and Saab as the most recent examples, he launched a new However, China's arrival on the international scene has made the brand cars have increased in a matter of a decade or two, or even three times that we know.
Of course, many of these brands do outside Chinese borders, but already thickened one by itself saturated automotive Last signature to see the light is the Wey porcelain and comes well recommended by its parent company Great Wall Motors is one of the largest manufacturers of the country to Asian agreements, and has joint ventures with several European brands, but do not want to neglect any parcel of its domestic market.
Already launched as the first Haval sub-brand, however, now want to attack another piece of the car industry of the Chinese automobile brand Wey The company, the new creation, it plans to launch its domestic market both vehicle production next year's mid vehicles will be based on the concepts and W02 H01, which revealed this week at the Guangzhou motor Show in China.
According Wey their market position will be very close to the Land Rover Range Rover, BMW, Audi, Mercedes and Jaguar The reason that gives the signature is that its range includes luxury SUV only and will be for Chinese youth with high purchasing power and already have a brand Haval car a good or a great wall and now want to move up a rung on the social ladder.
Both models Wey be offered as a mechanical fuel and plug-in, we did not hybrid and electric will know a great arsenal Tecnologico Some aid remains will be lane change warning, the lane-keeping system, control, radar cruise and style of the virtual cockpit instrumentation complex Decoders Audi All this is to focus on its premium source and the target market.
In a first moment, this brand will not leave China, however, the company's managers evaluate several international markets to give the jump and to position itself as a brand to consider for customers in these countries.
Wey second brand in China Great Wall Motors after Haval most reliable car brands, On the other hand, the brand, China, large.