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Unlike its competitors, Tesla said it will sell cars in China for the same price as in the US.
Tesla is a specific niche in the luxury car market Chinese buyers who think foreign automakers are constantly overloaded The California company has set the price for its Model S sedan batteries in China to 734,000 yuan, or about 121,280.
This makes the price of the Model S in China about 50 more expensive than in the US, but because of the inevitable taxes, customs duties and transport costs, according to Tesla Stripping these 3,600 costs for shipping, 19000 for customs duties and taxes and 17 000 in tax on the value added price of the car is 81,070, the same price as in the US, before subsidies competitors price their luxury models much more bullishly China, Tesla explained his strategy in a scathing statement We know our competitors will try to convince Chinese consumers that our label relatively low price means that the S is a smaller car, when the real reason most their car costs is that they double the profit per car in China compared to the US or Europe.
Heavy margins driven by foreign retailers in China, Apple's premium auto manufacturers like Audi, Jaguar and Land Rover, has become a sensitive issue that Tesla explained, luxury imported cars in China cost more in other markets because customers are faced with tariffs on cars as high as 25 a tax on the added value of about 17 and a consumption tax, but even after those costs, the price luxury vehicles imported is often twice in China than in other major automotive markets.
The Tesla pricing strategy may also reflect the fact that peaceful non-traditional cars t made in China, despite government programs to promote electric and hybrid vehicles Earlier this month, the electric car manufacturer also announced it would build a network of free charging stations in the country also keeping a bit lower price than the market expected otherwise, cars Tesla can avoid being stigmatized as a luxury models prominence as government officials are not allowed to see.
Unlike its rivals Tesla said it will sell cars in China for the same price as in the US, in contrast, rivals, tesla.