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Lifan on the new sod Russian car factory complete assembly.
Lifan to invest 300 million as the most successful Chinese OEM Russia on a new plant frank rupture.
Despite the difficulties of the Russian economy, tightening credit and the threat of more sanctions from the United States and the European Union and a decrease of 50 sales of Russian cars, the Chinese automaker Lifan laid the foundation stone its new car plant in the special economic zone SEZ Lipetsk.
The construction ceremony outside the village Kazinka following the agreement in October 2014 between the Chinese automaker and the regional administration, signed before the first Chinese and Russian ministers.
The green field site is located on 60 hectares on comprehensive overall plan has a planned production of 60,000 cars to begin in 2017 with an initial investment location of 300 million will be between 10-30 The company says that it will buy tires, discs, seats and glass of Russian manufacturers of components by additional investments from the Chinese manufacturer will see an increase of 200,000 units per year, alongside an increase in strategic local content.
This is the 22nd plant operated by Lifan and 6th assembly plant investment abroad.
Lifan plans to employ 1500 but taking into account the support of the number of new jobs industries in the Lipetsk region could reach 16,500.
The new area of the welding workshop housing cover 16,800m two flexible sealing lines and a moving assembly line, the equipped painting workshop area is 22,480m robot with soluble ink in water The assembly shop comprises 18,600m include the assembly line and the quality assessment area.
In a far-sighted move, which seems to have been forgotten by the rest of the industry, the new complex includes not only land but also of a 21,600m storage center and logistics No other OEM in Russia operates its own warehouse large-scale logistics near the manufacturing center most have opted to start up and suffered the lowest possible cost accordingly.
Lifan claim that the factory and operations will be built and operated under the production of strict environmental considerations only use non-toxic products while most of the production will be automated Underling its environmental commitment demonstrated its Lifan electric car visitors shovelful earthen.
Lifan opened its first overseas assembly plant in Vietnam in May 2007, he has been closely followed in November 2007 with the agreement between Huanghai and Lifan Auto Russia on Cherkessk, to build a car plant in Russia Currently Huanghai Cebrium produce Lifan Solano, smily models Cellya and X60 While Lifan opened their own full assembly plant they said they wanted to maintain the open Huanghai relationship and can start production Cherkessk other models.
Lifan was founded in 1992 as a motorcycle repair shop with a staff of nine to become the fifth largest Chinese motorcycle manufacturer in seventeen years, the company expanded in building buses in 2003 In 2004, Lifan was named as the largest manufacturer of private motorcycles in China in 2003, Lifan acquired Chongqing Special Purpose vehicle manufacturing use Co Ltd and in 2004 Lifan acquired Anhui Huayang manufacturing Auto Co Ltd. 2005 saw the start of car production, beginning with a minivan and pickup on the Daihatsu Atrai 1999 base in December 2005, Lifan's first independently developed car production input, the 520 sedan in 2011, Lifan has made a number of cars, including subcompacts 320 , compact sedan and hatch 520, the medium 620 sedan, and introduction compact SUV purse X60 Lifan d in Shanghai Stock Exchange in the end of 2010.
Lifan Motors was the top Chinese automaker on the Russian market 2011-2014 In 2014, they sold 23,315 cars in December 2014 Lifan monthly car sales broke a new barrier in 3866 cars, which represents a year-on-year up 20.
In 2015, Lifan has succumbed to the downward trend between January and April Lifan car sales fell 54-3100 manufacturing drawings units were restructured in 2014 to 24,000 units in 9000.
However, the manufacturer has shown a degree of entrepreneurship and the ability to think outside the box Most standard regimens used to reduce overheads Russian I e cutting payroll staff power and reduces shifts and the number of employees, optimize other business expenses, rent, etc.
Lifan thought differently While 43 devaluation of the ruble against the yuan in 2014 meant higher costs in real terms for the imported component content 85 of their cars The company raised prices from 10 in December, but it would have made little deport losses.
However, a decline in the value of the ruble also meant that Russian exports had become the advantage of taking much more attractive and competitive thereby Lifan Vice President Mu Gan explained, the company exported Russian timber to the voracious Chinese market this offset somewhat the 43 ruble depreciation against the yuan in 2014 and the company has increased its prices again in December by 9.
At present, Lifan has 156 franchises in 91 Russian cities, more than any other Chinese car brand.
Lifan on the new sod Russian car factory complete mounting Russian supply chain, Lifan, breaks ground.