Atomic structure: History and experiences
Geely, formally known as Zhejiang Geely Holding Group Co Ltd, was established in 1986, the company was founded by Li Shufu as a refrigerator manufacturing unit, it is said that Li Shufu has borrowed money from his family to start its refrigerator business Regardless, since its inception, the company refrigerator was exceptionally good Let's take a deep dive into learning more about the Geely logo, the timeline of history and the list of latest models.
Soon the company began to make huge profits and decided to switch his attention to something different result, in 1994, Li Shufu has bought new machinery for its manufacturing plant and began producing motorcycles in June the same year, Geely introduced China's first motor scooter and within a year, sales volume exceeded 60,000 units.
In 1995, the company has gained even more success and total sales volumes reached 200,000 units a year later, Geely became popular as the leading Chinese motorcycle manufacturer in 1997, the company was reorganized and entered the tertiary industry It was at this time that Geely established three private colleges and universities.
That same year, Geely decided to expand its activities further and shifted his attention to the auto industry in 1998, the company launched its first production vehicle named above image HQ Geely, in the city Linhai Consequently, this led to the creation of Geely automobile Holdings Ltd, a subsidiary of Geely group and the brand is now listed on the Hong Kong Stock Exchange.
Geely has done an incredible beginning of the new century by introducing its JL6360, MR7130 and MR6370 Series These cars proved in the Chinese auto market and have been listed in the product catalog of the SETC automobile, thus becoming the Geely private first company to be considered a car manufacturer.
However, in 2002 many have said that Geely products were either alike or copies of different brands ditto These assertions were true, and many of Geely cars introduced resembled other brands, especially the exterior design To eliminate any conflicts, the company designed new cars using new technologies, design outsourcing, and reverse engineering tools.
In 2003, all the problems have finally been sorted and the company began exporting its first generation models to overseas markets Most cars have gained huge success, especially in Asian and European markets and has been successful in due to their reliability, energy efficiency and performance following the success of his car on the Asian and European markets, Geely decided to sell its products in the United States.
In 2005, the company to pursue this objective has presented its new Geely LC at the Frankfurt Motor Show, followed by another showing at Auto Show in Detroit in 2006, however, exports to the US have been postponed and the company focused on its sales in the European market.
In 2007, Geely has asked more than 120 intellectual property rights of other vehicles, two-thirds were for utility models and third party rights were patents mid 2008, Geely approached the Ford Motor Company to acquire the Volvo brand in 2010, after many meetings and negotiations, the deal was done.
Therefore, Geely was officially named the buyer and the new parent company of the Swedish automaker, Volvo This year, Geely had total sales of over 400,000 units, however, was lower than the reported 600,000 annual production rate in 2011, the company announced would start manufacturing cars in the UK and in 2012 also began sales in Italy.
In 2013, Geely bought Manganese Bronze Holdings and created the joint venture Shanghai LTI Automobile Components Co Ltd In 2014, the company was reported to extend its outlets overall retail 900 200 in 2004 the same year Geely also announced that it will increase its market share in China to nearly 5. 8
Geely began as a manufacturer refrigerator with money borrowed from family Li Shufu, but there are now as one of the most successful companies in China, it is a major automobile manufacturer, transmissions, engines and motorcycles Moreover, it has its own center of automotive technology and research Institute.
Not to mention, the company also established many schools, colleges and universities, including Zhejiang professional automotive and Technical College, University Hanna Sanya College, Zhejiang Institute of Automotive Engineering, and Beijing Geely University.
In his only automotive division, Geely has over 16,000 employees and 2,000 other engineering technicians.
The company now has nearly 1,000 service points and 1,000 stores worldwide that offer practical services 24 hours.
Since Geely was founded in 1986, has had only one President and Chief Executive Officer, Mr. Li Shufu The founder of the company.
Since its establishment until today, Geely has over 30 different models of cars and a complete set of engines, ranging from 1 0-1 8 liters.
Since entering the automotive industry in 1997, Geely has grown rapidly and has total assets exceeding 34 billion RMB.
Geely is ranked among the top ten automotive companies for six consecutive years and is even in the top 100 best companies for eight years running.
Geely language Mandarin word means lucky or Suitable And the name itself describes the chance of the company has been gaining success.
As you can see in the history of Geely, the company began as a refrigerator-maker, but now exists as one serves the most successful automakers in China Therefore, as a perfect example and inspiration for other startups want to reach new heights.
Geely Logo History Timeline and list of latest models, geely, logo, history.