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Chinese tourists heat the car rental market.
tourism niche types are taking off in China, with the growth of types of tourism such as adventure tourism, eco-tourism, sports tourism and self-drive tourism in the high double digits Accordingly, the car market is now heated throughout the world, with many partnerships formed between international actors established in the car rental market and Chinese travel agencies.
Last week, Paris-based Europcar one of the leading car rental companies in Europe entered into a commercial partnership with Chinese counterpart Shouqi Car Rental, part of state-owned Beijing Tourism Group BTG To Shouqi, the explicit purpose the partnership is to exploit the car rental market, a market where Chinese tourists are increasingly important partnership puts the Europcar fleet of rental cars directly available Shouqi of clients across its various platforms Digital Platforms booking for customers of Europcar, secondly, the partnership offers some tangible benefits for Europcar customers can rent cars belonging to the Shouqi fleet in China, but remain subject to standard regulations prohibiting unlicensed individuals Chinese driver to drive in China.
While Chinese law makes it almost impossible for tourists to rent cars in China, many overseas destinations welcome Chinese self-drive tourists with open arms places such as the US, France, Germany, Thailand and New Zealand are among the popular destinations for Chinese tourists self-drive However, some destinations such as Japan, remain restrictive license holders to drive Chinese.
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As Chinese tourists are increasingly likely to travel independently of tour groups, the self-drive tourism offers geographical flexibility tourist bus without limiting the ability to freely choose your itinerary items you The result is a self tourism boom -drive in destinations frequented by Chinese free independent travelers geographically vast TRG, and perhaps underserved by public transportation practical options.
The two Chinese investors and the Chinese government appear to note an increasing number of deals like that between Europcar and Shouqi are underway, and capital flows Chinese companies linked to the car market before the initiative to work in partnership with Europcar , Shouqi finished a round of financing in December 2016, receiving 2 15 billion Chinese yuan from 315 million in financing with the expansion of CITY market one of the main objectives of raising capital Among the many donors are companies either Shouqi wholly owned or partially owned by the Chinese government, stressing the importance that the Chinese government sees to ensure participation in the tourist growth of China if it is in tourist or travel FIT groups.
The movement is only one of many in the car more and more important and up-flagging industries in China Didi Uber former Chinese rival it's now merged with, was aggressive with its international expansion both the car and roll-hailed around the world remains a big investor in Uber-rivals around the world, has signed a partnership agreement with US -Based Opinion, allowing users Didi rental cars Reviews its 175 markets.
While Chinese investors and many car rental companies began to place large Paris on the future of Chinese self-drive tourism, it could also be time for the world's tourism offices for more focus the self-drive market segment in China According to a survey conducted by Mafengwo, the first Chinese travel forum and rental car online platform Zuzuche, the self-drive tourists rank at the top in terms of annual income, and come mainly from the first-tier cities rich in China's overall growth of Chinese tourism has slowed below two digits in recent years, cashing in on the most profitable market segment becomes an important issue to most destinations established for Chinese tourists to attractive destinations with no direct flights with China, it also presents an opportunity receive a greater number of independent Chinese travelers also largely concentrated in major cities Autotour tourism, it seems, is one of the market segments w ord pay attention to.
Excited about the prospects of a more interconnected world, Daniel is passionate about global travel and the opportunities it brings to brands and destinations around the world before joining Jing Daily, Daniel has spent much time in China conduct field research and then joined a consulting firm focused on global Chinese Travel from a world of finance, it focuses on data and travel activities.
Chinese tourists heat the car rental market Asia Times, Chinese tourists, heating.