The Worlds largest investor - Warren Buffett Documentary
OMAHA, Neb PA Coca-Cola is featured another type of celebrity on its cans in China Warren Buffett.
While Buffett is admired and considered a nice folksy right speaker in the US, where Coca-Cola is based, the use of a billionaire 86 years old to sell soft drinks in the United States would be a tough sell for savvy Madison Avenue marketing firm, even voraciously Buffett for cokes.
There is another story in China, where Cherry Coke is on sale for the first time last month and on limited edition boxes sitting on store shelves today in China is the beaming face of the Oracle of Omaha .
China Entrepreneurs tend to have a suite outside the norm, in some cases, more than sports stars, according to Shaun Rein, founder of China Market Research Group.
And as in the U S Buffett is also regarded as an uncorrupted, such down-to-earth person in China, another selling point, Rein said.
Buffett is so well known in China, when his Berkshire Hathaway began pouring its annual meeting online last year, it was translated in real time Mandarin Chinese.
Buffett is also an admirer of the economic prowess of China Berkshire Hathaway, in addition to being a shareholder in Coca-Cola owns nearly 10 percent of Chinese carmaker BYD Co.
I think my popularity in China is due to the huge interest in stocks in China that developed in just two decades, I am in the right place at the right time that the Chinese looked around for the famous investor, Buffett said Yahoo Finance I also made two visits to China which received a good amount of publicity and several American books I got widely distributed throughout China.
Buffett said Yahoo Finance it won t receive any direct compensation for the Coca-Cola approval, but he was happy to help sell products manufactured by a company he believes.
Honestly, we were surprised when M. Buffett has accepted the idea, said Shelly Lin, Coca-Cola China marketing director for Coca-Cola We are delighted, and it's selling well.
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